Mobile Web-Apps Preferred Over Native App Technology
MEDIA ADVISORY
For Immediate Release: March 13, 2012
Attention: Technology, Health, News, Beauty & Lifestyle Editors
Mobile Web-Apps Preferred Over Native App Technology
- Newtopia Leads the Way by Launching its New Mobile Web-App –
Toronto, ON: Newtopia, a personalized health company for weight loss and
healthy living, has launched a breakthrough weight loss Mobile Web-App to help
individuals stay on track on the go, wherever they are from any mobile device.
Newtopia decided to create this new Mobile Web-App to stay on the cutting edge
of technology and convenience. In recent studies it has been noted that mobile
sites are preferred over traditional Apps (study
from
NielsenWire).
Newtopia’s Web-App includes features such as:
- Real-time tracking of nutrition, exercise, and well being. This gives clients the
ability to track, update, and add personalized food items, exercises and
behaviour to their plan.
- Dynamic updates of their progress and trends to monitor weight loss. Clients
view calories eaten vs. caloric budgets & favorite exercises using wireless
monitoring devices
- Comprehensive tracking, which includes hours slept, glasses of water and
mood swings.
New features coming to the Newtopia Web-App soon:
- SMS coaching reminders
- Bar-code scanning for shopping to make sure correct food is chosen
- Mobile coaching sessions via phone cameras
- Twitter & Facebook linking capabilities so clients can post their progress etc.
Newtopia’s Mobile Web-App is a “web application” which in contrast to a “Native
App” is not found in the app store. It is launched from within your mobile browser
and is available on multiple devices (iPhone, Android, Blackberry).
Google, Mozilla, Adobe, and other technological leaders agree that the future
web platform is being built on Jquery and HTML5, and they are collaboratively
pushing the boundaries of browser capabilities. With its Mobile Web-app using a
cocktail of Jquery and HTML5, Newtopia can deliver new kinds of experiences to
its users over the web and position itself for the future in web development.
More…
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Newtopia realized its clients needed complete access to their online portals from
their mobile devices when they are on the go. Their online portal contains items
such as: recommended meal plans, exercise scheduling and behaviour tracking
with the ability to track, add and change daily items based on a plan designed for
you, your genes and your lifestyle.
View a demo video here: http://www.newtopialife.com/portal-demo.html
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To book an interview please contact:
Chris Binet, Publicist. BCommunications
Tel: (416) 907-0977
email: chris@bcommunications.ca
www.bcommunications.ca
About Newtopia:
Newtopia is a personalized health company dedicated to sustainable weight loss
and healthy living solutions. The company offers weight loss and healthy living
programs that are designed for you and made to last. Newtopia’s programs and
products are guideline and evidence based and available online to individuals
across Canada and the United States www.newtopia.com
Newtopia’s Expert lifestyle team:
Registered Dietitian & Holistic Nutritionist: Mary Bamford, BSc, RD, MBA,
Director of Nutrition.
Exercise Physiologist: Natasha Vani, BSc, MSc, ND, Director of Physical
Activity.
Clinical Psychologist: Karyn Hood, PhD, C. Psych, Director of Psychology.
Clinical Pharmacologist and Naturopathic Doctor: Jean-Jacques Dugoua,
ND, HBSc, PhD, Director of Clinical Pharmacology and Naturopathic Medicine.
Genetics: Louis Perusse, PhD, Director of Genetics and Gilles Lapointe, PhD,
Co-Director of Genetics.
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